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How Big Data Can Make Complex Things Simpler

Posted by MIT ADMIN in News on Feb 7, 2012 9:39:12 PM

You may think that information and IT proliferation are working against your organization, but in fact, these trends can actually enhance efficiency and productivity when leveraged properly.



Join leading experts and your peers for a 2-Day Executive Education course at MIT on the topic of Big Data. Aimed at high-level professionals this new course will be offered March 27-28 in Cambridge, Mass. Based on research in MIT’s Media Lab and the MIT Center for Digital Business the interactive course will be taught by professors Erik Brynjolfsson and Sandy Pentland. Erik directs the MIT Center for Digital Business, a research initiative that analyzes the business uses of the Internet and other digital Technologies. Sandy is a pioneer in wearable computers, health systems, smart environments, and technology for developing countries. He is one of the most-cited computer scientists in the world.



Through examples, case studies, and discussion in buzz groups, participants will learn how organizations are using big data effectively in fields as diverse as marketing, retailing, branches of government and healthcare. The program will encourage participants to apply these concepts in the context of their own organizations—including defining problems that could benefit from the application of big data concepts, brainstorming sources of data, and designing experiments to collect and analyze data in ways that are acceptable to customers—to create new value.



Find more information and registration details here.


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